APA (7th ed.) Citation

Kotler, P., Bowen, J. T., & Makens, J. C. (2010). Marketing for hospitality and tourism (sixth edition.). Prentice Hall.

Chicago Style (17th ed.) Citation

Kotler, Philip, John T. Bowen, and James C. Makens. Marketing for Hospitality and Tourism. sixth edition. Boston: Prentice Hall, 2010.

MLA (9th ed.) Citation

Kotler, Philip, et al. Marketing for Hospitality and Tourism. sixth edition. Prentice Hall, 2010.