APA (7th ed.) Citation

Belch, G. E., & Belch, M. A. (2024). Advertising and promotion: George E. Belch, MIchael A. Belch (13th ed.). McGraw Hill.

Chicago Style (17th ed.) Citation

Belch, George E., and Michael A. Belch. Advertising and Promotion: George E. Belch, MIchael A. Belch. 13th ed. New York: McGraw Hill, 2024.

MLA (9th ed.) Citation

Belch, George E., and Michael A. Belch. Advertising and Promotion: George E. Belch, MIchael A. Belch. 13th ed. McGraw Hill, 2024.