Who Is Interested in Purchasing Smart Irrigation Systems?
Water scarcity concerns have led to revolutionary new smart technologies for residential landscape irrigation, including evapotranspiration and soil-moisture sensor systems. The adoption of smart irrigation technologies into residential landscapes, however, has been slow. This 7-page publication wr...
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| Format: | Article |
| Language: | English |
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The University of Florida George A. Smathers Libraries
2019-09-01
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| Series: | EDIS |
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| Online Access: | https://journals.flvc.org/edis/article/view/108178 |
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| _version_ | 1823868624586145792 |
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| author | Hayk Khachatryan Alicia Rihn Caroline Warwick Michael Dukes |
| author_facet | Hayk Khachatryan Alicia Rihn Caroline Warwick Michael Dukes |
| author_sort | Hayk Khachatryan |
| collection | DOAJ |
| description |
Water scarcity concerns have led to revolutionary new smart technologies for residential landscape irrigation, including evapotranspiration and soil-moisture sensor systems. The adoption of smart irrigation technologies into residential landscapes, however, has been slow. This 7-page publication written by Hayk Khachatryan, Alicia Rihn, Caroline R. Warwick, and Michael Dukes and published by the UF/IFAS Food and Resource Economics Department provides an overview of how different consumer groups perceive smart irrigation technology and the best promotions to encourage smart irrigation adoption in home landscapes. It is designed for landscapers, irrigation specialists, and marketing professionals who work with and are interested in promoting smart irrigation technologies to end consumers. Firms can use the results to tailor marketing strategies to target relevant customer segments and create promotions to encourage homeowners to adopt water-saving irrigation technologies.
http://edis.ifas.ufl.edu/fe1069
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| format | Article |
| id | doaj-art-1ac08960863e4d7dbf6483b70201b7ef |
| institution | Kabale University |
| issn | 2576-0009 |
| language | English |
| publishDate | 2019-09-01 |
| publisher | The University of Florida George A. Smathers Libraries |
| record_format | Article |
| series | EDIS |
| spelling | doaj-art-1ac08960863e4d7dbf6483b70201b7ef2025-02-08T05:49:57ZengThe University of Florida George A. Smathers LibrariesEDIS2576-00092019-09-0120195Who Is Interested in Purchasing Smart Irrigation Systems?Hayk Khachatryan0https://orcid.org/0000-0002-3103-5236Alicia Rihn1Caroline Warwick2Michael Dukes3https://orcid.org/0000-0002-9340-5968University of FloridaUniversity of FloridaUniversity of FloridaUniversity of Florida Water scarcity concerns have led to revolutionary new smart technologies for residential landscape irrigation, including evapotranspiration and soil-moisture sensor systems. The adoption of smart irrigation technologies into residential landscapes, however, has been slow. This 7-page publication written by Hayk Khachatryan, Alicia Rihn, Caroline R. Warwick, and Michael Dukes and published by the UF/IFAS Food and Resource Economics Department provides an overview of how different consumer groups perceive smart irrigation technology and the best promotions to encourage smart irrigation adoption in home landscapes. It is designed for landscapers, irrigation specialists, and marketing professionals who work with and are interested in promoting smart irrigation technologies to end consumers. Firms can use the results to tailor marketing strategies to target relevant customer segments and create promotions to encourage homeowners to adopt water-saving irrigation technologies. http://edis.ifas.ufl.edu/fe1069 https://journals.flvc.org/edis/article/view/108178smart irrigation controllersresidential landscaping |
| spellingShingle | Hayk Khachatryan Alicia Rihn Caroline Warwick Michael Dukes Who Is Interested in Purchasing Smart Irrigation Systems? EDIS smart irrigation controllers residential landscaping |
| title | Who Is Interested in Purchasing Smart Irrigation Systems? |
| title_full | Who Is Interested in Purchasing Smart Irrigation Systems? |
| title_fullStr | Who Is Interested in Purchasing Smart Irrigation Systems? |
| title_full_unstemmed | Who Is Interested in Purchasing Smart Irrigation Systems? |
| title_short | Who Is Interested in Purchasing Smart Irrigation Systems? |
| title_sort | who is interested in purchasing smart irrigation systems |
| topic | smart irrigation controllers residential landscaping |
| url | https://journals.flvc.org/edis/article/view/108178 |
| work_keys_str_mv | AT haykkhachatryan whoisinterestedinpurchasingsmartirrigationsystems AT aliciarihn whoisinterestedinpurchasingsmartirrigationsystems AT carolinewarwick whoisinterestedinpurchasingsmartirrigationsystems AT michaeldukes whoisinterestedinpurchasingsmartirrigationsystems |