Orange Juice Consumers Response to the Covid-19 Outbreak
This 4-page fact sheet written by Yan Heng, Marisa Zansler, and Lisa House and published by the UF/IFAS Food and Resource Economics Department presents consumers’ responses to a monthly survey and provides a look at those consumers who have contributed to a surge in orange juice sales...
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Format: | Article |
Language: | English |
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The University of Florida George A. Smathers Libraries
2020-08-01
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Series: | EDIS |
Online Access: | https://ojs.test.flvc.org/edis/article/view/122085 |
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author | Yan Heng Marisa Zansler Lisa House |
author_facet | Yan Heng Marisa Zansler Lisa House |
author_sort | Yan Heng |
collection | DOAJ |
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This 4-page fact sheet written by Yan Heng, Marisa Zansler, and Lisa House and published by the UF/IFAS Food and Resource Economics Department presents consumers’ responses to a monthly survey and provides a look at those consumers who have contributed to a surge in orange juice sales since April. It is intended to help the industry understand the possible impacts of the COVID-19 pandemic and develop marketing plans to sustain orange juice purchases beyond the short run.
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format | Article |
id | doaj-art-1ec6b5eda2b14794b8d728e94c38f7c7 |
institution | Kabale University |
issn | 2576-0009 |
language | English |
publishDate | 2020-08-01 |
publisher | The University of Florida George A. Smathers Libraries |
record_format | Article |
series | EDIS |
spelling | doaj-art-1ec6b5eda2b14794b8d728e94c38f7c72025-02-07T13:49:46ZengThe University of Florida George A. Smathers LibrariesEDIS2576-00092020-08-0120204Orange Juice Consumers Response to the Covid-19 OutbreakYan Heng0Marisa Zansler1Lisa House2https://orcid.org/0000-0002-1901-6550University of FloridaFlorida Department of CitrusUniversity of Florida This 4-page fact sheet written by Yan Heng, Marisa Zansler, and Lisa House and published by the UF/IFAS Food and Resource Economics Department presents consumers’ responses to a monthly survey and provides a look at those consumers who have contributed to a surge in orange juice sales since April. It is intended to help the industry understand the possible impacts of the COVID-19 pandemic and develop marketing plans to sustain orange juice purchases beyond the short run. https://ojs.test.flvc.org/edis/article/view/122085 |
spellingShingle | Yan Heng Marisa Zansler Lisa House Orange Juice Consumers Response to the Covid-19 Outbreak EDIS |
title | Orange Juice Consumers Response to the Covid-19 Outbreak |
title_full | Orange Juice Consumers Response to the Covid-19 Outbreak |
title_fullStr | Orange Juice Consumers Response to the Covid-19 Outbreak |
title_full_unstemmed | Orange Juice Consumers Response to the Covid-19 Outbreak |
title_short | Orange Juice Consumers Response to the Covid-19 Outbreak |
title_sort | orange juice consumers response to the covid 19 outbreak |
url | https://ojs.test.flvc.org/edis/article/view/122085 |
work_keys_str_mv | AT yanheng orangejuiceconsumersresponsetothecovid19outbreak AT marisazansler orangejuiceconsumersresponsetothecovid19outbreak AT lisahouse orangejuiceconsumersresponsetothecovid19outbreak |