Application of the Beta Distribution Model to the Customer Churn Rate
The beta distribution model has been applied in many different research environments due to the flexibility of its two parameters. In this research, we fit this probabilistic model for mod- eling a recurring problem confronted for many businesses called the customer churn rate (or churn rate). It r...
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| Main Author: | |
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| Format: | Article |
| Language: | English |
| Published: |
Universidade Federal de Pernambuco (UFPE)
2023-08-01
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| Series: | Socioeconomic Analytics |
| Subjects: | |
| Online Access: | https://periodicos.ufpe.br/revistas/index.php/SECAN/article/view/259280 |
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