The Perceptions of Overweight and Obese Individuals Regarding Weight-Loss Dietary Supplement Advertisements: A Pilot Cross-Sectional Survey

Introduction: The negative health consequences of overweight and obesity underscore the importance of weight loss in mitigating these issues. Weight-loss dietary supplements (DS) are highly sought-after by overweight or obese individuals, with widespread advertisements promoting their use. This stud...

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Main Authors: Nik Nur Anis Ilyany Zamzuri, Nor Elyzatul Akma Hamdan, Nurul Ashikin Jamludin, Mohammad Suhaidi Shaari, Nur Syazwani Taridi, Mohd Shahezwan Abd Wahab, Janattul Ain Jamal
Format: Article
Language:English
Published: Pusat Pengembangan Teknologi Informasi Dan Jurnal Universitas Muhammadiyah Palu 2024-11-01
Series:Journal of Public Health and Pharmacy
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Online Access:https://jurnal.unismuhpalu.ac.id/index.php/jphp/article/view/5295
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author Nik Nur Anis Ilyany Zamzuri
Nor Elyzatul Akma Hamdan
Nurul Ashikin Jamludin
Mohammad Suhaidi Shaari
Nur Syazwani Taridi
Mohd Shahezwan Abd Wahab
Janattul Ain Jamal
author_facet Nik Nur Anis Ilyany Zamzuri
Nor Elyzatul Akma Hamdan
Nurul Ashikin Jamludin
Mohammad Suhaidi Shaari
Nur Syazwani Taridi
Mohd Shahezwan Abd Wahab
Janattul Ain Jamal
author_sort Nik Nur Anis Ilyany Zamzuri
collection DOAJ
description Introduction: The negative health consequences of overweight and obesity underscore the importance of weight loss in mitigating these issues. Weight-loss dietary supplements (DS) are highly sought-after by overweight or obese individuals, with widespread advertisements promoting their use. This study aimed to investigate the perceptions of overweight and obese individuals regarding weight-loss DS advertisements. Methods: Over a six-week period from 5th April to 17th May 2023, an online pilot cross-sectional study was conducted targeting overweight and obese individuals in Malaysia. The study utilized a convenience sampling method to recruit participants. Results: Of the 146 participants, most were female (82.9%), 53.4% were overweight, and 46.6% were obese. Most respondents believed that weight-loss DS advertisements often contained exaggerated, unverified, and misleading information. Nearly 90% acknowledged that exaggerated advertisement claims might influence consumers, and about 85% believed that people are influenced to buy frequently advertised weight-loss DS. Despite these perceptions, about 40% reported purchasing a weight-loss DS after seeing such a product in an advertisement, while less than 50% of those who purchased weight-loss DS sought information from healthcare professionals. Conclusion: The study found that almost 40% of the respondents had purchased a weight-loss DS after seeing such products being advertised. Individuals with higher income, married people, and older respondents appeared more likely to purchase a weight-loss DS. These findings underscore the necessity for stricter regulatory frameworks and comprehensive consumer education initiatives to protect consumers from misleading information and unethical marketing tactics within the weight-loss DS industry. Implementing targeted public health interventions could further safeguard consumers from the risks associated with exaggerated product claims.
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institution Kabale University
issn 2775-4952
language English
publishDate 2024-11-01
publisher Pusat Pengembangan Teknologi Informasi Dan Jurnal Universitas Muhammadiyah Palu
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spelling doaj-art-2ea565c688bc498fa8f221c0625c79182025-02-11T01:55:31ZengPusat Pengembangan Teknologi Informasi Dan Jurnal Universitas Muhammadiyah PaluJournal of Public Health and Pharmacy2775-49522024-11-014326727910.56338/jphp.v4i3.52955295The Perceptions of Overweight and Obese Individuals Regarding Weight-Loss Dietary Supplement Advertisements: A Pilot Cross-Sectional SurveyNik Nur Anis Ilyany Zamzuri0Nor Elyzatul Akma Hamdan1Nurul Ashikin Jamludin2Mohammad Suhaidi Shaari3Nur Syazwani Taridi4Mohd Shahezwan Abd Wahab5Janattul Ain Jamal6Faculty of Pharmacy, Universiti Teknologi MARA (UiTM), Selangor, MalaysiaFaculty of Pharmacy, Universiti Teknologi MARA (UiTM), Selangor, MalaysiaFaculty of Pharmacy, Universiti Teknologi MARA (UiTM), Selangor, MalaysiaFaculty of Pharmacy, Universiti Teknologi MARA (UiTM), Selangor, MalaysiaFaculty of Pharmacy, Universiti Teknologi MARA (UiTM), Selangor, MalaysiaFaculty of Pharmacy & Non-Destructive Biomedical and Pharmaceutical Research Centre, Smart Manufacturing Research Institute, Universiti Teknologi MARA (UiTM), Selangor, MalaysiaFaculty of Pharmacy, Universiti Teknologi MARA (UiTM), Selangor, MalaysiaIntroduction: The negative health consequences of overweight and obesity underscore the importance of weight loss in mitigating these issues. Weight-loss dietary supplements (DS) are highly sought-after by overweight or obese individuals, with widespread advertisements promoting their use. This study aimed to investigate the perceptions of overweight and obese individuals regarding weight-loss DS advertisements. Methods: Over a six-week period from 5th April to 17th May 2023, an online pilot cross-sectional study was conducted targeting overweight and obese individuals in Malaysia. The study utilized a convenience sampling method to recruit participants. Results: Of the 146 participants, most were female (82.9%), 53.4% were overweight, and 46.6% were obese. Most respondents believed that weight-loss DS advertisements often contained exaggerated, unverified, and misleading information. Nearly 90% acknowledged that exaggerated advertisement claims might influence consumers, and about 85% believed that people are influenced to buy frequently advertised weight-loss DS. Despite these perceptions, about 40% reported purchasing a weight-loss DS after seeing such a product in an advertisement, while less than 50% of those who purchased weight-loss DS sought information from healthcare professionals. Conclusion: The study found that almost 40% of the respondents had purchased a weight-loss DS after seeing such products being advertised. Individuals with higher income, married people, and older respondents appeared more likely to purchase a weight-loss DS. These findings underscore the necessity for stricter regulatory frameworks and comprehensive consumer education initiatives to protect consumers from misleading information and unethical marketing tactics within the weight-loss DS industry. Implementing targeted public health interventions could further safeguard consumers from the risks associated with exaggerated product claims.https://jurnal.unismuhpalu.ac.id/index.php/jphp/article/view/5295overweightobesedietary supplementadvertisementperception
spellingShingle Nik Nur Anis Ilyany Zamzuri
Nor Elyzatul Akma Hamdan
Nurul Ashikin Jamludin
Mohammad Suhaidi Shaari
Nur Syazwani Taridi
Mohd Shahezwan Abd Wahab
Janattul Ain Jamal
The Perceptions of Overweight and Obese Individuals Regarding Weight-Loss Dietary Supplement Advertisements: A Pilot Cross-Sectional Survey
Journal of Public Health and Pharmacy
overweight
obese
dietary supplement
advertisement
perception
title The Perceptions of Overweight and Obese Individuals Regarding Weight-Loss Dietary Supplement Advertisements: A Pilot Cross-Sectional Survey
title_full The Perceptions of Overweight and Obese Individuals Regarding Weight-Loss Dietary Supplement Advertisements: A Pilot Cross-Sectional Survey
title_fullStr The Perceptions of Overweight and Obese Individuals Regarding Weight-Loss Dietary Supplement Advertisements: A Pilot Cross-Sectional Survey
title_full_unstemmed The Perceptions of Overweight and Obese Individuals Regarding Weight-Loss Dietary Supplement Advertisements: A Pilot Cross-Sectional Survey
title_short The Perceptions of Overweight and Obese Individuals Regarding Weight-Loss Dietary Supplement Advertisements: A Pilot Cross-Sectional Survey
title_sort perceptions of overweight and obese individuals regarding weight loss dietary supplement advertisements a pilot cross sectional survey
topic overweight
obese
dietary supplement
advertisement
perception
url https://jurnal.unismuhpalu.ac.id/index.php/jphp/article/view/5295
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