Motivations, Risks, Barriers, and Results Associated with the Adoption of Global Sourcing by Brazilian Companies: a Case-Based Study

This article aims to identi fy the motivations behind g lobal s ourcing (GS) adoption , the associated risks and barriers , and the results that companies from emerging countries are achieving . The research explores the distinguishing features of these companies '...

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Main Author: Moema Pereira Nunes
Format: Article
Language:English
Published: FUCAPE Business School 2016-01-01
Series:BBR: Brazilian Business Review
Subjects:
Online Access:http://www.redalyc.org/articulo.oa?id=123044248006
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author Moema Pereira Nunes
author_facet Moema Pereira Nunes
author_sort Moema Pereira Nunes
collection DOAJ
description This article aims to identi fy the motivations behind g lobal s ourcing (GS) adoption , the associated risks and barriers , and the results that companies from emerging countries are achieving . The research explores the distinguishing features of these companies ' experience and examines established theories about GS that are based on companies from developed countries. In the article, a case - based study investigat ed four companies from the electrical and electronics industry in South Brazil. Data w ere collected through in - dep th interviews , documents , and direct observation. According to the research, t he main motivations for adopting GS are faster access to new technologies and establish ing a presence in global markets. It was also found that the opportunity to offer diversified products u sing the distribution channels already developed by companies motivate s GS adoption , a situation that prior literature has not identified . Despite the risks, t he absence of a broad local supply - base prompts companies to adopt GS. Further, the failure to fo rmalize barrier analysis processes creates difficulties f or companies . Th e main results associated with GS relate to innovation and reductions in the time taken to develop product s and reach market s . In this regard, c ompanies face a challenge to develop th e abilities required to compete for the advantages that t he global market can offer.
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spelling doaj-art-3774b9937c224b63b3034d39f9fa12612025-02-06T23:39:31ZengFUCAPE Business SchoolBBR: Brazilian Business Review1807-734X2016-01-01132135157Motivations, Risks, Barriers, and Results Associated with the Adoption of Global Sourcing by Brazilian Companies: a Case-Based StudyMoema Pereira NunesThis article aims to identi fy the motivations behind g lobal s ourcing (GS) adoption , the associated risks and barriers , and the results that companies from emerging countries are achieving . The research explores the distinguishing features of these companies ' experience and examines established theories about GS that are based on companies from developed countries. In the article, a case - based study investigat ed four companies from the electrical and electronics industry in South Brazil. Data w ere collected through in - dep th interviews , documents , and direct observation. According to the research, t he main motivations for adopting GS are faster access to new technologies and establish ing a presence in global markets. It was also found that the opportunity to offer diversified products u sing the distribution channels already developed by companies motivate s GS adoption , a situation that prior literature has not identified . Despite the risks, t he absence of a broad local supply - base prompts companies to adopt GS. Further, the failure to fo rmalize barrier analysis processes creates difficulties f or companies . Th e main results associated with GS relate to innovation and reductions in the time taken to develop product s and reach market s . In this regard, c ompanies face a challenge to develop th e abilities required to compete for the advantages that t he global market can offer.http://www.redalyc.org/articulo.oa?id=123044248006sourcingglobal sourcingglobal supply chain strategiesbrazilelectrical and electronics industry
spellingShingle Moema Pereira Nunes
Motivations, Risks, Barriers, and Results Associated with the Adoption of Global Sourcing by Brazilian Companies: a Case-Based Study
BBR: Brazilian Business Review
sourcing
global sourcing
global supply chain strategies
brazil
electrical and electronics industry
title Motivations, Risks, Barriers, and Results Associated with the Adoption of Global Sourcing by Brazilian Companies: a Case-Based Study
title_full Motivations, Risks, Barriers, and Results Associated with the Adoption of Global Sourcing by Brazilian Companies: a Case-Based Study
title_fullStr Motivations, Risks, Barriers, and Results Associated with the Adoption of Global Sourcing by Brazilian Companies: a Case-Based Study
title_full_unstemmed Motivations, Risks, Barriers, and Results Associated with the Adoption of Global Sourcing by Brazilian Companies: a Case-Based Study
title_short Motivations, Risks, Barriers, and Results Associated with the Adoption of Global Sourcing by Brazilian Companies: a Case-Based Study
title_sort motivations risks barriers and results associated with the adoption of global sourcing by brazilian companies a case based study
topic sourcing
global sourcing
global supply chain strategies
brazil
electrical and electronics industry
url http://www.redalyc.org/articulo.oa?id=123044248006
work_keys_str_mv AT moemapereiranunes motivationsrisksbarriersandresultsassociatedwiththeadoptionofglobalsourcingbybraziliancompaniesacasebasedstudy