Encouraging Landscape Water-Conservation Behaviors #3: Developing Extension and Outreach Messages That Encourage Landscape Water Conservation Practice Adoption

Message framing can be an effective tool for crafting messages for a target audience. This 5-page fact sheet explains how Extension can use gain and loss message framing to encourage Florida residents who irrigate their home landscape to adopt water-conservation practices. Part three of the series...

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Main Authors: Courtney Owens, Laura A. Warner, Joy Rumble, Alexa Lamm, Randall Cantrell
Format: Article
Language:English
Published: The University of Florida George A. Smathers Libraries 2015-09-01
Series:EDIS
Subjects:
Online Access:https://journals.flvc.org/edis/article/view/132293
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author Courtney Owens
Laura A. Warner
Joy Rumble
Alexa Lamm
Randall Cantrell
author_facet Courtney Owens
Laura A. Warner
Joy Rumble
Alexa Lamm
Randall Cantrell
author_sort Courtney Owens
collection DOAJ
description Message framing can be an effective tool for crafting messages for a target audience. This 5-page fact sheet explains how Extension can use gain and loss message framing to encourage Florida residents who irrigate their home landscape to adopt water-conservation practices. Part three of the series Encouraging Landscape Water-Conservation Behaviors and written by Courtney Owens, Laura Warner, Joy Rumble, Alexa Lamm, and Randall Cantrell, and published by the UF Department of Agricultural Education and Communication, June 2015.
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institution Kabale University
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publisher The University of Florida George A. Smathers Libraries
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spelling doaj-art-582d536803d2413bad96f019651955f02025-02-08T05:58:40ZengThe University of Florida George A. Smathers LibrariesEDIS2576-00092015-09-0120156Encouraging Landscape Water-Conservation Behaviors #3: Developing Extension and Outreach Messages That Encourage Landscape Water Conservation Practice AdoptionCourtney Owens0Laura A. Warner1Joy Rumble2Alexa Lamm3Randall Cantrell4University of FloridaUniversity of FloridaUniversity of FloridaUniversity of GeorgiaUniversity of Florida Message framing can be an effective tool for crafting messages for a target audience. This 5-page fact sheet explains how Extension can use gain and loss message framing to encourage Florida residents who irrigate their home landscape to adopt water-conservation practices. Part three of the series Encouraging Landscape Water-Conservation Behaviors and written by Courtney Owens, Laura Warner, Joy Rumble, Alexa Lamm, and Randall Cantrell, and published by the UF Department of Agricultural Education and Communication, June 2015. https://journals.flvc.org/edis/article/view/132293WC201
spellingShingle Courtney Owens
Laura A. Warner
Joy Rumble
Alexa Lamm
Randall Cantrell
Encouraging Landscape Water-Conservation Behaviors #3: Developing Extension and Outreach Messages That Encourage Landscape Water Conservation Practice Adoption
EDIS
WC201
title Encouraging Landscape Water-Conservation Behaviors #3: Developing Extension and Outreach Messages That Encourage Landscape Water Conservation Practice Adoption
title_full Encouraging Landscape Water-Conservation Behaviors #3: Developing Extension and Outreach Messages That Encourage Landscape Water Conservation Practice Adoption
title_fullStr Encouraging Landscape Water-Conservation Behaviors #3: Developing Extension and Outreach Messages That Encourage Landscape Water Conservation Practice Adoption
title_full_unstemmed Encouraging Landscape Water-Conservation Behaviors #3: Developing Extension and Outreach Messages That Encourage Landscape Water Conservation Practice Adoption
title_short Encouraging Landscape Water-Conservation Behaviors #3: Developing Extension and Outreach Messages That Encourage Landscape Water Conservation Practice Adoption
title_sort encouraging landscape water conservation behaviors 3 developing extension and outreach messages that encourage landscape water conservation practice adoption
topic WC201
url https://journals.flvc.org/edis/article/view/132293
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