Encouraging Landscape Water-Conservation Behaviors #3: Developing Extension and Outreach Messages That Encourage Landscape Water Conservation Practice Adoption
Message framing can be an effective tool for crafting messages for a target audience. This 5-page fact sheet explains how Extension can use gain and loss message framing to encourage Florida residents who irrigate their home landscape to adopt water-conservation practices. Part three of the series...
Saved in:
Main Authors: | Courtney Owens, Laura A. Warner, Joy Rumble, Alexa Lamm, Randall Cantrell |
---|---|
Format: | Article |
Language: | English |
Published: |
The University of Florida George A. Smathers Libraries
2015-09-01
|
Series: | EDIS |
Subjects: | |
Online Access: | https://journals.flvc.org/edis/article/view/132293 |
Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
Similar Items
-
Encouraging Landscape Water-Conservation Behaviors #4: Florida Homeowners’ Reactions to Messages that Encourage Landscape Water Conservation Practice Adoption
by: Joy Rumble, et al.
Published: (2016-07-01) -
Encouraging Landscape Water-Conservation Behaviors #6: Information Seeking Preferences of Florida Residents Who Use Irrigation in the Home Landscape
by: Courtney Owens, et al.
Published: (2015-06-01) -
Encouraging Landscape Water-Conservation Behaviors: Applying Audience Segmentation to Water Conservation Activities in the Landscape—Defining Segments of the Florida Homeowner Audience and Implications for Extension Programming
by: Laura A. Warner, et al.
Published: (2016-06-01) -
Encouraging Landscape Water-Conservation Behaviors #5: Segmenting the Audience Based on HOA Status
by: Laura A. Warner, et al.
Published: (2016-05-01) -
Encouraging Landscape Water Conservation Behaviors Series Overview #7: Personal and Social Norms of Florida Residents Who Use Irrigation in the Home Landscape
by: Anil Kumar Chaudhary, et al.
Published: (2015-12-01)