Interaction Between Strategy and Organizational Performance: The Influence of Family Management

This article aims to analyze how occurs the interaction between business strategy and organizational performance in family firms. The research is classified as descriptive, with a qualitative approach, operationalized by the case study procedure. Data were collected through semi-structured interview...

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Main Authors: Ieda Margarete Oro, Carlos Eduardo Facin Lavarda
Format: Article
Language:English
Published: FUCAPE Business School 2017-01-01
Series:BBR: Brazilian Business Review
Subjects:
Online Access:http://www.redalyc.org/articulo.oa?id=123052461003
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author Ieda Margarete Oro
Carlos Eduardo Facin Lavarda
author_facet Ieda Margarete Oro
Carlos Eduardo Facin Lavarda
author_sort Ieda Margarete Oro
collection DOAJ
description This article aims to analyze how occurs the interaction between business strategy and organizational performance in family firms. The research is classified as descriptive, with a qualitative approach, operationalized by the case study procedure. Data were collected through semi-structured interviews, documents and notices. Interviews were conducted with key informants and core family run. Evidence collected in the company searched, show that the business strategy with entrepreneurial attitude is characterized by the differentiation strategy (brand management) and product innovation (creation and development of new products) driven by family values disseminated within the organization. The results indicate that entrepreneurial orientation and family influence plays an important role for the realization of structural and strategic fit and, in turn, to the achievement of organizational performance.
format Article
id doaj-art-5dd581e9c5144bdf82c6e9c32bd06733
institution Kabale University
issn 1807-734X
language English
publishDate 2017-01-01
publisher FUCAPE Business School
record_format Article
series BBR: Brazilian Business Review
spelling doaj-art-5dd581e9c5144bdf82c6e9c32bd067332025-02-06T23:39:31ZengFUCAPE Business SchoolBBR: Brazilian Business Review1807-734X2017-01-01145493509Interaction Between Strategy and Organizational Performance: The Influence of Family ManagementIeda Margarete OroCarlos Eduardo Facin LavardaThis article aims to analyze how occurs the interaction between business strategy and organizational performance in family firms. The research is classified as descriptive, with a qualitative approach, operationalized by the case study procedure. Data were collected through semi-structured interviews, documents and notices. Interviews were conducted with key informants and core family run. Evidence collected in the company searched, show that the business strategy with entrepreneurial attitude is characterized by the differentiation strategy (brand management) and product innovation (creation and development of new products) driven by family values disseminated within the organization. The results indicate that entrepreneurial orientation and family influence plays an important role for the realization of structural and strategic fit and, in turn, to the achievement of organizational performance.http://www.redalyc.org/articulo.oa?id=123052461003business strategyperformancefamily management
spellingShingle Ieda Margarete Oro
Carlos Eduardo Facin Lavarda
Interaction Between Strategy and Organizational Performance: The Influence of Family Management
BBR: Brazilian Business Review
business strategy
performance
family management
title Interaction Between Strategy and Organizational Performance: The Influence of Family Management
title_full Interaction Between Strategy and Organizational Performance: The Influence of Family Management
title_fullStr Interaction Between Strategy and Organizational Performance: The Influence of Family Management
title_full_unstemmed Interaction Between Strategy and Organizational Performance: The Influence of Family Management
title_short Interaction Between Strategy and Organizational Performance: The Influence of Family Management
title_sort interaction between strategy and organizational performance the influence of family management
topic business strategy
performance
family management
url http://www.redalyc.org/articulo.oa?id=123052461003
work_keys_str_mv AT iedamargareteoro interactionbetweenstrategyandorganizationalperformancetheinfluenceoffamilymanagement
AT carloseduardofacinlavarda interactionbetweenstrategyandorganizationalperformancetheinfluenceoffamilymanagement