Consumers' Response to "Neonic-Free" and Other Insect Pollinator Promotions on Ornamental Plants
Pollinator insects are essential to world food crop production, the economy, and the environment. Neonicotinoid (neonic) insecticides are facing intense backlash from environmental groups because the systemic protection they provide throughout the plant, including the pollen and nectar, may be inju...
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The University of Florida George A. Smathers Libraries
2016-05-01
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| Online Access: | https://journals.flvc.org/edis/article/view/127801 |
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| author | Hayk Khachatryan Alicia Rihn |
| author_facet | Hayk Khachatryan Alicia Rihn |
| author_sort | Hayk Khachatryan |
| collection | DOAJ |
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Pollinator insects are essential to world food crop production, the economy, and the environment. Neonicotinoid (neonic) insecticides are facing intense backlash from environmental groups because the systemic protection they provide throughout the plant, including the pollen and nectar, may be injuring pollinator insects and causing their population decline. But many nursery and greenhouse growers use neonic-based pesticide control measures because they are effective, inexpensive, and cause less environmental damage than other insecticides. The increased publicity may influence consumer demand and preferences but very few studies have investigated consumer responses to neonic-free labels, and evidence suggests that many consumers have little knowledge or awareness of the issue. This 3-page fact sheet describes the results of a study investigating how consumers’ awareness of neonic insecticides influenced their preferences and purchasing behavior for plants and explores the marketing potential of using alternate pollinator promotions (besides neonic-free) in garden center retail outlets. Written by Hayk Khachatryan and Alicia Rihn, and published by the Food and Resource Economics Department, March 2016.
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| format | Article |
| id | doaj-art-67e9256b601a4f44bc678f968956bd9a |
| institution | Kabale University |
| issn | 2576-0009 |
| language | English |
| publishDate | 2016-05-01 |
| publisher | The University of Florida George A. Smathers Libraries |
| record_format | Article |
| series | EDIS |
| spelling | doaj-art-67e9256b601a4f44bc678f968956bd9a2025-02-08T05:57:34ZengThe University of Florida George A. Smathers LibrariesEDIS2576-00092016-05-0120163Consumers' Response to "Neonic-Free" and Other Insect Pollinator Promotions on Ornamental PlantsHayk Khachatryan0https://orcid.org/0000-0002-3103-5236Alicia Rihn1University of FloridaUniversity of Florida Pollinator insects are essential to world food crop production, the economy, and the environment. Neonicotinoid (neonic) insecticides are facing intense backlash from environmental groups because the systemic protection they provide throughout the plant, including the pollen and nectar, may be injuring pollinator insects and causing their population decline. But many nursery and greenhouse growers use neonic-based pesticide control measures because they are effective, inexpensive, and cause less environmental damage than other insecticides. The increased publicity may influence consumer demand and preferences but very few studies have investigated consumer responses to neonic-free labels, and evidence suggests that many consumers have little knowledge or awareness of the issue. This 3-page fact sheet describes the results of a study investigating how consumers’ awareness of neonic insecticides influenced their preferences and purchasing behavior for plants and explores the marketing potential of using alternate pollinator promotions (besides neonic-free) in garden center retail outlets. Written by Hayk Khachatryan and Alicia Rihn, and published by the Food and Resource Economics Department, March 2016. https://journals.flvc.org/edis/article/view/127801Nursery Business ManagementFE991 |
| spellingShingle | Hayk Khachatryan Alicia Rihn Consumers' Response to "Neonic-Free" and Other Insect Pollinator Promotions on Ornamental Plants EDIS Nursery Business Management FE991 |
| title | Consumers' Response to "Neonic-Free" and Other Insect Pollinator Promotions on Ornamental Plants |
| title_full | Consumers' Response to "Neonic-Free" and Other Insect Pollinator Promotions on Ornamental Plants |
| title_fullStr | Consumers' Response to "Neonic-Free" and Other Insect Pollinator Promotions on Ornamental Plants |
| title_full_unstemmed | Consumers' Response to "Neonic-Free" and Other Insect Pollinator Promotions on Ornamental Plants |
| title_short | Consumers' Response to "Neonic-Free" and Other Insect Pollinator Promotions on Ornamental Plants |
| title_sort | consumers response to neonic free and other insect pollinator promotions on ornamental plants |
| topic | Nursery Business Management FE991 |
| url | https://journals.flvc.org/edis/article/view/127801 |
| work_keys_str_mv | AT haykkhachatryan consumersresponsetoneonicfreeandotherinsectpollinatorpromotionsonornamentalplants AT aliciarihn consumersresponsetoneonicfreeandotherinsectpollinatorpromotionsonornamentalplants |