The Influence of Consumer Knowledge of Halal Supply Chain Practices on Purchase Intention in Halal Personal Care & Beauty Products
Background: As a country with the largest Moslem population in the world, halal products are in demand in Indonesia, and manufacturers need to start implementing halal supply chain practices to ensure that their products meet the halal standards of Moslem communities. Consumer knowledge about the Ha...
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Main Authors: | , |
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Format: | Article |
Language: | Indonesian |
Published: |
Bogor Agricultural University
2024-09-01
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Series: | Jurnal Aplikasi Bisnis dan Manajemen |
Online Access: | https://journal.ipb.ac.id/index.php/jabm/article/view/54576 |
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