Business Development Strategy of Beverage Powder Company

Background: Indonesia is currently experiencing the fourth wave of the coffee trend, characterized by a sharp increase in the market size of the coffee shop business. This growth is due to the ease of starting a coffee business and the emergence of digital businesses. Coffee trends have triggered an...

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Bibliographic Details
Main Authors: M. Zaenal Mahasin, Hartoyo, Rokhani Hasbullah
Format: Article
Language:Indonesian
Published: Bogor Agricultural University 2024-09-01
Series:Jurnal Aplikasi Bisnis dan Manajemen
Online Access:https://journal.ipb.ac.id/index.php/jabm/article/view/59360
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