Zastosowanie marketingu relacji w duszpasterstwie
Relationship marketing consists in building long-term customer relationships in order to provide the customer with certain values. It aims to satisfy the customer’s needs and expectations as well as creating and fostering his satisfaction. Although the Church is not an organization which provides c...
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Main Author: | Dariusz Lipiec |
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Format: | Article |
Language: | English |
Published: |
The Pontifical University of John Paul II in Krakow
2022-03-01
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Series: | Polonia Sacra |
Subjects: | |
Online Access: | http://czasopisma.upjp2.edu.pl/poloniasacra/article/view/4297 |
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