ASSESSMENT OF MARKET SEGMENTATION AND PERCEIVED SALES VOLUME OF TOYOTAAND HONDA VEHICLE PRODUCTS IN NIGERIA
The study looked into the effect of the market on a company's product or service sales volume. Market segmentation is critical for any company striving to compete in the global marketplace. Consumer needs are varied, and they must all be satisfied as efficiently as feasible. As a result, compa...
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| Main Author: | |
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| Format: | Article |
| Language: | English |
| Published: |
Federal University Wukari
2022-12-01
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| Series: | International Studies Journal |
| Subjects: | |
| Online Access: | https://wissjournals.com.ng/index.php/wiss/article/view/90 |
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