Consumer Purchasing Habits of Florida Environmental Horticulture Products

A garden center exit survey examining consumers' purchasing habits of environmental horticulture products was conducted in Florida in 2002. Nine hundred and ten surveys were completed with required information on why a particular store was chosen for shopping, availability of planned purchase...

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Bibliographic Details
Main Authors: Loretta N. Satterthwaite, John J. Haydu
Format: Article
Language:English
Published: The University of Florida George A. Smathers Libraries 2004-03-01
Series:EDIS
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Online Access:https://journals.flvc.org/edis/article/view/110230
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Summary:A garden center exit survey examining consumers' purchasing habits of environmental horticulture products was conducted in Florida in 2002. Nine hundred and ten surveys were completed with required information on why a particular store was chosen for shopping, availability of planned purchase items, and whether or not the final purchase matched the intentions of the buyer. The category of convenience/location was the major reason for shopping at a particular store. Other categories included price, quality, service, information, and other. This is EDIS document FE473, a publication of the Department of Food and Resource Economics, Florida Cooperative Extension Service, IFAS, University of Florida, Gainesville, FL. Published March 2004.  https://edis.ifas.ufl.edu/fe473
ISSN:2576-0009