Encouraging Landscape Water-Conservation Behaviors #3: Developing Extension and Outreach Messages That Encourage Landscape Water Conservation Practice Adoption
Message framing can be an effective tool for crafting messages for a target audience. This 5-page fact sheet explains how Extension can use gain and loss message framing to encourage Florida residents who irrigate their home landscape to adopt water-conservation practices. Part three of the series...
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Main Authors: | Courtney Owens, Laura A. Warner, Joy Rumble, Alexa Lamm, Randall Cantrell |
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Format: | Article |
Language: | English |
Published: |
The University of Florida George A. Smathers Libraries
2015-09-01
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Series: | EDIS |
Subjects: | |
Online Access: | https://ojs.test.flvc.org/edis/article/view/132293 |
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