Advertising and Promotions in the US Green Industry

US firms that sell nursery and garden products have become more interested in effective advertising and promotion strategies. A major question for these green industry firms is how to stimulate additional sales. This 3-page fact sheet was written by Hayk Khachatryan, Alicia Rihn, Marco A. Palma, an...

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Main Authors: Hayk Khachatryan, Alicia Rihn, Marco A. Palma, Charles R. Hall
Format: Article
Language:English
Published: The University of Florida George A. Smathers Libraries 2014-09-01
Series:EDIS
Subjects:
Online Access:https://journals.flvc.org/edis/article/view/131736
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author Hayk Khachatryan
Alicia Rihn
Marco A. Palma
Charles R. Hall
author_facet Hayk Khachatryan
Alicia Rihn
Marco A. Palma
Charles R. Hall
author_sort Hayk Khachatryan
collection DOAJ
description US firms that sell nursery and garden products have become more interested in effective advertising and promotion strategies. A major question for these green industry firms is how to stimulate additional sales. This 3-page fact sheet was written by Hayk Khachatryan, Alicia Rihn, Marco A. Palma, and Charles R. Hall, and published by the UF Department of Food and Resource Economics, August 2014. FE948/FE948: Advertising and Promotions in the US Green Industry (ufl.edu)
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publisher The University of Florida George A. Smathers Libraries
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spelling doaj-art-ba103069e4814eb9b0cfde3105fdfa842025-02-08T06:00:41ZengThe University of Florida George A. Smathers LibrariesEDIS2576-00092014-09-0120147Advertising and Promotions in the US Green IndustryHayk Khachatryan0Alicia Rihn1Marco A. Palma2Charles R. Hall3University of FloridaUniversity of TennesseeTexas A&M UniversityTexas A&M University US firms that sell nursery and garden products have become more interested in effective advertising and promotion strategies. A major question for these green industry firms is how to stimulate additional sales. This 3-page fact sheet was written by Hayk Khachatryan, Alicia Rihn, Marco A. Palma, and Charles R. Hall, and published by the UF Department of Food and Resource Economics, August 2014. FE948/FE948: Advertising and Promotions in the US Green Industry (ufl.edu) https://journals.flvc.org/edis/article/view/131736FE948
spellingShingle Hayk Khachatryan
Alicia Rihn
Marco A. Palma
Charles R. Hall
Advertising and Promotions in the US Green Industry
EDIS
FE948
title Advertising and Promotions in the US Green Industry
title_full Advertising and Promotions in the US Green Industry
title_fullStr Advertising and Promotions in the US Green Industry
title_full_unstemmed Advertising and Promotions in the US Green Industry
title_short Advertising and Promotions in the US Green Industry
title_sort advertising and promotions in the us green industry
topic FE948
url https://journals.flvc.org/edis/article/view/131736
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AT aliciarihn advertisingandpromotionsintheusgreenindustry
AT marcoapalma advertisingandpromotionsintheusgreenindustry
AT charlesrhall advertisingandpromotionsintheusgreenindustry