Guion, L. A., & Kent, H. Relationship Marketing: A Strategy for Marketing Programs to Diverse Audiences. The University of Florida George A. Smathers Libraries.
Chicago Style (17th ed.) CitationGuion, Lisa A., and Heather Kent. Relationship Marketing: A Strategy for Marketing Programs to Diverse Audiences. The University of Florida George A. Smathers Libraries.
MLA (9th ed.) CitationGuion, Lisa A., and Heather Kent. Relationship Marketing: A Strategy for Marketing Programs to Diverse Audiences. The University of Florida George A. Smathers Libraries.
Warning: These citations may not always be 100% accurate.