Transparency in Agriculture and Natural Resources: Defining Transparent Communication
When we think about transparency, we usually think about business, public relations, and government; however; transparency is also an important consideration in agriculture and food industries. Defined as openness and the opposite of secrecy, transparency can be conceptualized as a communication st...
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Language: | English |
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The University of Florida George A. Smathers Libraries
2015-10-01
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Online Access: | https://journals.flvc.org/edis/article/view/132403 |
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author | Joy N. Rumble |
author_facet | Joy N. Rumble |
author_sort | Joy N. Rumble |
collection | DOAJ |
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When we think about transparency, we usually think about business, public relations, and government; however; transparency is also an important consideration in agriculture and food industries. Defined as openness and the opposite of secrecy, transparency can be conceptualized as a communication strategy that the agricultural industry can use to interact with consumers and other audiences. This 3-page fact sheet defines transparent communication as containing substantial information, incorporating audience participation, and maintaining accountability. Written by Joy N. Rumble, and published by the UF Department of Agricultural Education and Communication, August 2015.
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format | Article |
id | doaj-art-db5e5773838f4a178686b8685af61c83 |
institution | Kabale University |
issn | 2576-0009 |
language | English |
publishDate | 2015-10-01 |
publisher | The University of Florida George A. Smathers Libraries |
record_format | Article |
series | EDIS |
spelling | doaj-art-db5e5773838f4a178686b8685af61c832025-02-08T05:58:27ZengThe University of Florida George A. Smathers LibrariesEDIS2576-00092015-10-0120157Transparency in Agriculture and Natural Resources: Defining Transparent CommunicationJoy N. Rumble0University of Florida When we think about transparency, we usually think about business, public relations, and government; however; transparency is also an important consideration in agriculture and food industries. Defined as openness and the opposite of secrecy, transparency can be conceptualized as a communication strategy that the agricultural industry can use to interact with consumers and other audiences. This 3-page fact sheet defines transparent communication as containing substantial information, incorporating audience participation, and maintaining accountability. Written by Joy N. Rumble, and published by the UF Department of Agricultural Education and Communication, August 2015. https://journals.flvc.org/edis/article/view/132403WC225 |
spellingShingle | Joy N. Rumble Transparency in Agriculture and Natural Resources: Defining Transparent Communication EDIS WC225 |
title | Transparency in Agriculture and Natural Resources: Defining Transparent Communication |
title_full | Transparency in Agriculture and Natural Resources: Defining Transparent Communication |
title_fullStr | Transparency in Agriculture and Natural Resources: Defining Transparent Communication |
title_full_unstemmed | Transparency in Agriculture and Natural Resources: Defining Transparent Communication |
title_short | Transparency in Agriculture and Natural Resources: Defining Transparent Communication |
title_sort | transparency in agriculture and natural resources defining transparent communication |
topic | WC225 |
url | https://journals.flvc.org/edis/article/view/132403 |
work_keys_str_mv | AT joynrumble transparencyinagricultureandnaturalresourcesdefiningtransparentcommunication |