Quem são os consumidores sustentáveis?

The understanding of the consumer behavior and the decision-making processes involved in their choices is a theme that has been discussed in great depth in recent decades. The identification of variables that can be attributed to characterize a niche market demands specific studies for each category...

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Main Authors: Ana Carolina Baggio Fabricio, Áurio Leocádio
Format: Article
Language:Portuguese
Published: Universidade do Vale do Rio dos Sinos (UNISINOS) 2013-01-01
Series:Ciências Sociais Unisinos
Subjects:
Online Access:http://www.redalyc.org/articulo.oa?id=93829352004
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author Ana Carolina Baggio Fabricio
Áurio Leocádio
author_facet Ana Carolina Baggio Fabricio
Áurio Leocádio
author_sort Ana Carolina Baggio Fabricio
collection DOAJ
description The understanding of the consumer behavior and the decision-making processes involved in their choices is a theme that has been discussed in great depth in recent decades. The identification of variables that can be attributed to characterize a niche market demands specific studies for each category of goods or services. The approach to sustainable consumption and the understanding of its target audience are still intricate questions. Through a literature review on sustainable consumption issues and cultural capital, this article seeks to demonstrate a possible correlation between the option for sustainable consumption and the level of cultural capital of consumers.
format Article
id doaj-art-f769589044514c7e851f197bd183b0d4
institution Kabale University
issn 2177-6229
language Portuguese
publishDate 2013-01-01
publisher Universidade do Vale do Rio dos Sinos (UNISINOS)
record_format Article
series Ciências Sociais Unisinos
spelling doaj-art-f769589044514c7e851f197bd183b0d42025-02-06T23:31:40ZporUniversidade do Vale do Rio dos Sinos (UNISINOS)Ciências Sociais Unisinos2177-62292013-01-01493253262Quem são os consumidores sustentáveis?Ana Carolina Baggio FabricioÁurio LeocádioThe understanding of the consumer behavior and the decision-making processes involved in their choices is a theme that has been discussed in great depth in recent decades. The identification of variables that can be attributed to characterize a niche market demands specific studies for each category of goods or services. The approach to sustainable consumption and the understanding of its target audience are still intricate questions. Through a literature review on sustainable consumption issues and cultural capital, this article seeks to demonstrate a possible correlation between the option for sustainable consumption and the level of cultural capital of consumers.http://www.redalyc.org/articulo.oa?id=93829352004consumer behaviorsustainabilitysustainable consumptioncultural capital
spellingShingle Ana Carolina Baggio Fabricio
Áurio Leocádio
Quem são os consumidores sustentáveis?
Ciências Sociais Unisinos
consumer behavior
sustainability
sustainable consumption
cultural capital
title Quem são os consumidores sustentáveis?
title_full Quem são os consumidores sustentáveis?
title_fullStr Quem são os consumidores sustentáveis?
title_full_unstemmed Quem são os consumidores sustentáveis?
title_short Quem são os consumidores sustentáveis?
title_sort quem sao os consumidores sustentaveis
topic consumer behavior
sustainability
sustainable consumption
cultural capital
url http://www.redalyc.org/articulo.oa?id=93829352004
work_keys_str_mv AT anacarolinabaggiofabricio quemsaoosconsumidoressustentaveis
AT aurioleocadio quemsaoosconsumidoressustentaveis