Does Consumers' Awareness Impact Their Purchase Likelihood of Neonic-Free Plants?

Neonicotinoid (neonic) pesticides have been facing intense scrutiny because of their potential role in pollinator insect population declines. Research has shown that insecticide use in general has resulted in $284 million per year in damages to honeybee and pollinator services in the United States....

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Main Authors: Hayk Khachatryan, Alicia L. Rihn
Format: Article
Language:English
Published: The University of Florida George A. Smathers Libraries 2017-02-01
Series:EDIS
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Online Access:https://journals.flvc.org/edis/article/view/125296
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author Hayk Khachatryan
Alicia L. Rihn
author_facet Hayk Khachatryan
Alicia L. Rihn
author_sort Hayk Khachatryan
collection DOAJ
description Neonicotinoid (neonic) pesticides have been facing intense scrutiny because of their potential role in pollinator insect population declines. Research has shown that insecticide use in general has resulted in $284 million per year in damages to honeybee and pollinator services in the United States. This is especially worrying because food supply would fail to meet increasing global food demand without pollinator insects. Consumer awareness of neonic pesticides increases the purchase likelihood for plants that are labeled “neonic-free,” and, as consumer awareness of neonics increases, demand for plants may decrease if there is limited availability of neonic-free options. This 5-page fact sheet written by Hayk Khachatryan and Alicia Rihn and published by the Food and Resource Economics Department explains the practical implications for growers, retailers, and policy makers and describes how these stakeholders can benefit from increased awareness of this important new market niche.­edis.ifas.ufl.edu/fe1008
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spelling doaj-art-f9ba2dfd5dea444098f91ae1a8311db92025-02-08T05:56:19ZengThe University of Florida George A. Smathers LibrariesEDIS2576-00092017-02-0120172Does Consumers' Awareness Impact Their Purchase Likelihood of Neonic-Free Plants?Hayk Khachatryan0https://orcid.org/0000-0002-3103-5236Alicia L. Rihn1University of FloridaUniversity of Florida Neonicotinoid (neonic) pesticides have been facing intense scrutiny because of their potential role in pollinator insect population declines. Research has shown that insecticide use in general has resulted in $284 million per year in damages to honeybee and pollinator services in the United States. This is especially worrying because food supply would fail to meet increasing global food demand without pollinator insects. Consumer awareness of neonic pesticides increases the purchase likelihood for plants that are labeled “neonic-free,” and, as consumer awareness of neonics increases, demand for plants may decrease if there is limited availability of neonic-free options. This 5-page fact sheet written by Hayk Khachatryan and Alicia Rihn and published by the Food and Resource Economics Department explains the practical implications for growers, retailers, and policy makers and describes how these stakeholders can benefit from increased awareness of this important new market niche.­edis.ifas.ufl.edu/fe1008 https://journals.flvc.org/edis/article/view/125296neonic-free
spellingShingle Hayk Khachatryan
Alicia L. Rihn
Does Consumers' Awareness Impact Their Purchase Likelihood of Neonic-Free Plants?
EDIS
neonic-free
title Does Consumers' Awareness Impact Their Purchase Likelihood of Neonic-Free Plants?
title_full Does Consumers' Awareness Impact Their Purchase Likelihood of Neonic-Free Plants?
title_fullStr Does Consumers' Awareness Impact Their Purchase Likelihood of Neonic-Free Plants?
title_full_unstemmed Does Consumers' Awareness Impact Their Purchase Likelihood of Neonic-Free Plants?
title_short Does Consumers' Awareness Impact Their Purchase Likelihood of Neonic-Free Plants?
title_sort does consumers awareness impact their purchase likelihood of neonic free plants
topic neonic-free
url https://journals.flvc.org/edis/article/view/125296
work_keys_str_mv AT haykkhachatryan doesconsumersawarenessimpacttheirpurchaselikelihoodofneonicfreeplants
AT alicialrihn doesconsumersawarenessimpacttheirpurchaselikelihoodofneonicfreeplants