GLOBAL ACADEMIC TRENDS OF METABOLIC AND ELECTRICAL BIOMEDICAL TOOLS IN MARKETING
This study employs a comprehensive bibliometric analysis, adhering to the PRISMA protocol, to systematically review and map global academic trends in neuroimaging tools for neuromarketing research. Utilising data from the Scopus database spanning January 2007 to July 2023, 104 documents were subject...
Saved in:
| Main Authors: | , , |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
Izdevnieciba “Baltija Publishing”
2024-12-01
|
| Series: | Baltic Journal of Economic Studies |
| Subjects: | |
| Online Access: | http://baltijapublishing.lv/index.php/issue/article/view/2623 |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|