Brazilian Multinationals ́ Competences: Impacts of a “Tug of War” Between Cultural Legacies and Global Mindedness
This study investigates the simultaneous influences of culture and global mindedness on the foreign subsidiaries of Brazilian multinationals (B rMNs). Because the ability to develop competences abroad is critical for emerging multina tionals competitiveness, we prop...
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Main Authors: | , , , |
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Format: | Article |
Language: | English |
Published: |
FUCAPE Business School
2015-01-01
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Series: | BBR: Brazilian Business Review |
Subjects: | |
Online Access: | http://www.redalyc.org/articulo.oa?id=123035864003 |
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