Exploring SME owners’ motivation to learn and acquire new skills for the adoption of e-commerce
Background: The adoption of e-commerce among Soweto-based small and medium-sized enterprises (SMEs) is crucial for their growth and competitiveness. Traditional approaches in determining factors that motivate the adoption of e-commerce have been mainly quantitative, not taking into consideration the...
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| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
AOSIS
2025-01-01
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| Series: | The Southern African Journal of Entrepreneurship and Small Business Management |
| Subjects: | |
| Online Access: | https://sajesbm.co.za/index.php/sajesbm/article/view/900 |
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