Corporate Image: Influencing Factors from the Viewpoint of Students of Distance Learning Courses

New information technologies enable different interactions in the educational environment, affecting how students perceive and construct images about educational institutions that have adopted distance-learning programs. This article identifies which factors are associated with the perception of cor...

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Bibliographic Details
Main Authors: Fábio Reis da Costa, Anderson Soncini Pelissari
Format: Article
Language:English
Published: FUCAPE Business School 2017-01-01
Series:BBR: Brazilian Business Review
Subjects:
Online Access:http://www.redalyc.org/articulo.oa?id=123049109006
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