The Role of Innovative Products in Creating Competitive Advantages in the Food Supplements Market: The Experience of Herbamama LLC
— Food supplements market competition requires companies to depend on innovation for maintaining their competitive edge. This research assesses how innovative products increase Herbamama LLC's competitive edge in its industry-leading position. The study applies econometric analysis to existing...
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| Main Author: | |
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| Format: | Article |
| Language: | English |
| Published: |
University of Applied Sciences in Bielsko-Biała
2024-12-01
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| Series: | Zeszyty Naukowe Wyższej Szkoły Finansów i Prawa w Bielsku-Białej |
| Subjects: | |
| Online Access: | https://asej.eu/index.php/asej/article/view/846 |
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