Consumer Behavior on the Organic Fruit and Vegetable Market: The Evidence from Poland

Consumer opinion and behavior research plays an important role in the development of the market of specific products. Currently, research in the field of consumer behavior towards organic food, which is gaining popularity on the Polish market whose production is in line with the concept of sustainab...

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Bibliographic Details
Main Authors: Joanna Pawlak, Wioletta Wróblewska
Format: Article
Language:English
Published: University of Warsaw 2022-01-01
Series:Journal of Marketing and Consumer Behaviour in Emerging Markets
Subjects:
Online Access:https://press.wz.uw.edu.pl/jmcbem/vol2022/iss2/2/
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